{"title":"What the Font?! - A Manga Guide to Western Typeface","description":"\u003cp\u003eWhen the designer in a small production company disappears, Marusu is forced to take over the job of creating logos. Unfortunately, Marusu is a sales rep who doesn’t know the first thing about fonts. Luckily, Helvetica, the personification of that font, appears to guide Marusu into the world of typeface and design. Learn about typography in this fun manga story with anthropomorphic fonts as your guide!\u003c\/p\u003e","products":[{"product_id":"9781645056393","title":"What the Font?! – A Manga Guide to Western Typeface (Manga)","description":"\u003cp\u003e\u003cstrong\u003eA unique and engaging tool for learning about design using anthropomorphized Western fonts!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen the designer in a small production company disappears, Marusu is forced to take over the job of creating logos. Unfortunately, Marusu is a sales rep who doesn’t know the first thing about fonts. Luckily, Helvetica, the personification of that font, appears to guide Marusu into the world of typeface and design. Learn about typography in this fun manga story with anthropomorphic fonts as your guide!\u003c\/p\u003e\n\u003cp\u003e“Ashiya delightfully anthropomorphizes typefaces in a manga that’s equal parts magical-realist narrative and desktop reference guide for typographic designers… This one’s a no-brainer for lighthearted manga fans and design and publishing professionals alike.” —\u003cstrong\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e\u003c\/strong\u003e (starred review)\u003c\/p\u003e\n\u003ch5\u003eSeries Information\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eLearn more about the series. \u003c\/span\u003e\u003cem\u003eHover the bolded text for more information.\u003c\/em\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"Name of the manga artist\/mangaka.\" data-mce-style=\"cursor: help;\"\u003e\u003cb\u003eStory and Art by\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003e\n\u003ca href=\"https:\/\/tankobonbon.com\/search?type=product\u0026amp;options%5Bprefix%5D=last\u0026amp;q=Kuniichi+Ashiya\" title=\"Books by Kuniichi Ashiya\"\u003eKuniichi Ashiya\u003c\/a\u003e, \u003ca href=\"https:\/\/tankobonbon.com\/search?type=product\u0026amp;options%5Bprefix%5D=last\u0026amp;q=Masayuki+Yamamoto\" title=\"Books by Masayuki Yamamoto\"\u003eMasayuki Yamamoto\u003c\/a\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"Visit the link for all volumes in this series.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eSeries Page\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003e\n\u003ca href=\"https:\/\/tankobonbon.com\/collections\/what-the-font-a-manga-guide-to-western\"\u003eWhat the Font?! – A Manga Guide to Western Typeface\u003c\/a\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The romanized title of the series.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eRomaji Title\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003e\u003cspan\u003eTonari no Helvetica: Manga de Wakaru Oubun Font no Sekai\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 22px;\" data-mce-style=\"height: 22px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 22px;\" data-mce-style=\"width: 52.1905%; height: 22px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The Japanese title of the series.\" data-mce-style=\"cursor: help;\"\u003e\u003cb\u003eJapanese Title\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 22px;\" data-mce-style=\"width: 38.8095%; height: 22px;\"\u003e\u003cspan\u003eとなりのヘルベチカ マンガでわかる欧文フォントの世界\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"Know which series that is set before this story.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003ePrequel Series\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003eN\/A\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 33px;\" data-mce-style=\"height: 33px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 33px;\" data-mce-style=\"width: 52.1905%; height: 33px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"Know if you're reading the right volume and relevant pre-requisite reads.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eReading Order\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 33px;\" data-mce-style=\"width: 38.8095%; height: 33px;\"\u003e\n\u003cp\u003eThis is the first volume.\u003cbr\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"Determine if this book is ongoing or completed in Japan.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eStatus\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003e\n\u003ca title=\"All completed manga in Japan that are published in English\" href=\"https:\/\/tankobonbon.com\/collections\/all\/status_completed\"\u003eCompleted\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The genres that classify this series based from MangaUpdates.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eGenres\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca title=\"Published slice of life-genre manga and light novels\" href=\"https:\/\/tankobonbon.com\/collections\/all\/genre_slice-of-life\" data-mce-href=\"https:\/\/tankobonbon.com\/collections\/all\/genre_slice-of-life\"\u003eSlice of Life\u003c\/a\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The main target audience of the series.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eDemographic\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003e\u003ca title=\"Refers to older male readers\" href=\"https:\/\/tankobonbon.com\/collections\/all\/demographic_seinen\"\u003e\u003cspan style=\"cursor: help;\" data-mce-style=\"cursor: help;\"\u003eSeinen\u003c\/span\u003e\u003c\/a\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\" data-mce-style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 19px;\" data-mce-style=\"width: 52.1905%; height: 19px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The publisher of the series in Japan.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eJapanese Publisher\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 19px;\" data-mce-style=\"width: 38.8095%; height: 19px;\"\u003eFilm Art-sha\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 8.60938px;\" data-mce-style=\"height: 8.60938px;\"\u003e\n\u003ctd style=\"width: 26.0238%; height: 8.60938px;\" data-mce-style=\"width: 52.1905%; height: 8.60938px;\"\u003e\u003cspan style=\"cursor: help;\" title=\"Learn more about this series through these database sites.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eSeries Links\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 61.9762%; height: 8.60938px;\" data-mce-style=\"width: 38.8095%; height: 8.60938px;\"\u003e\n\u003ca href=\"https:\/\/www.mangaupdates.com\/series.html?id=163100\" title=\"What the Font?! – A Manga Guide to Western Typeface Manga on MangaUpdates\"\u003eMangaUpdates\u003c\/a\u003e,\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/myanimelist.net\/manga\/131441\" title=\"What the Font?! – A Manga Guide to Western Typeface Manga on MyAnimeList\"\u003eMyAnimeList\u003c\/a\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch5\u003eProduct Description\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eLearn more about this volume. \u003c\/span\u003e\u003cem data-mce-fragment=\"1\"\u003eHover the bolded text for more information.\u003c\/em\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"Volume number of this book.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eVolume\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\n\u003ca title=\"View all single volume books\" href=\"https:\/\/tankobonbon.com\/collections\/all\/volume_single\"\u003eSingle\u003c\/a\u003e,\u003cspan\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e1\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"This volume contains the following chapters.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eChapters Included\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e1-22\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\n\u003cspan style=\"cursor: help;\" title=\"The International Standard Book Number for classification and verification.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eISBN-13\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\n\u003cdiv class=\"book-detail-meta-generic meta2\"\u003e9781645056393\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The date when this volume was first released in English in print.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eRelease Date\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\u003cspan\u003eNovember 17, 2020\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\n\u003cspan style=\"cursor: help;\" title=\"The book's printing format.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\u003ca title=\"View all trade paperback books\" href=\"https:\/\/tankobonbon.com\/collections\/all\/format_trade-paperback\"\u003eTrade Paperback\u003c\/a\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The size of the book measured in length x width x height in inches\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eTrim Size\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\u003cspan\u003e5.875\" x 8.25\" [Larger Trim]\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The latest list price of the book as per the back cover's barcode.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eBook Price\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\u003cspan\u003e$13.99\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\n\u003cspan style=\"cursor: help;\" title=\"This book's number of pages.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003ePages\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\u003cspan\u003e216\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"This book is suitable for this audience up.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eAge Rating\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\u003cspan\u003eTeen\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\n\u003cspan style=\"cursor: help;\" title=\"The publisher of this volume in English.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eEnglish Publisher\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\n\u003ca title=\"View all Seven Seas Entertainment volumes\" href=\"https:\/\/tankobonbon.com\/collections\/seven-seas-entertainment\" data-mce-href=\"https:\/\/tankobonbon.com\/collections\/seven-seas-entertainment\"\u003eSeven Seas Entertainment\u003c\/a\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 27.9825%;\" data-mce-style=\"width: 27.9825%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The publisher's imprint (subgroup) this book belongs to.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eImprint\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.0175%;\" data-mce-style=\"width: 66.0175%;\"\u003e\n\u003ca title=\"View all Seven Seas Entertainment's general imprint manga volumes\" href=\"https:\/\/tankobonbon.com\/collections\/all\/imprint_seven-seas\" data-mce-href=\"https:\/\/tankobonbon.com\/collections\/all\/imprint_seven-seas\"\u003eSeven Seas (Non-imprint)\u003c\/a\u003e \u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch5\u003eBook Staff\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eThank the staff for their hard work in producing this manga. \u003c\/span\u003e\u003cem data-mce-fragment=\"1\"\u003eHover the bolded text for more information.\u003c\/em\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 28.2241%;\" data-mce-style=\"width: 28.2241%;\"\u003e\u003cspan style=\"cursor: help;\" title=\"The official Japanese to English translator of this volume.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eTranslation\u003c\/strong\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 66.7759%;\" data-mce-style=\"width: 66.7759%;\"\u003e\u003cspan\u003eJocelyne Allen\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 28.2241%;\" data-mce-style=\"width: 28.2241%;\"\u003e\n\u003cspan style=\"cursor: help;\" title=\"The official letterer\/typesetter (in-charge of designing the texts, special effects, and dialogue of manga panels in English) of this volume.\" data-mce-style=\"cursor: help;\"\u003e\u003cstrong\u003eLettering\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 66.7759%;\" data-mce-style=\"width: 66.7759%;\"\u003e\u003cspan\u003eKaris Page\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cdiv style=\"position: absolute; left: 153px; top: 357.609px;\" id=\"gtx-trans\" data-mce-style=\"position: absolute; left: 153px; top: 357.609px;\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e","brand":"What the Font?! - A Manga Guide to Western Typeface","offers":[{"title":"Default Title","offer_id":39469170229402,"sku":"9781645056393","price":812.0,"currency_code":"PHP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0491\/3325\/6858\/products\/what-the-font-a-manga-guide-to-western-typeface-tankobonbon-1.jpg?v=1735476681"}],"url":"https:\/\/tankobonbon.com\/en-us\/collections\/what-the-font.oembed","provider":"Tankobonbon","version":"1.0","type":"link"}